- Sep 11, 2012
With the ever increasing population, the demand for property is a never ending feature. As long as people are increasing and the land masses limited, the demand for property will always be tilted away from supply. Keeping such basic facts in mind, it doesn’t take a genius to come to the conclusion that property business is a great idea. DYNAMICS However, the presence of so many companies has set the cat among the pigeons. The competition among these companies has become fierce. The main target is reaching to the customer. All modes of advertisements and media gamut can’t guarantee you the reach. One tool which has really come to the rescue of the Real Estate sector has been the internet. Internet has been the easiest and the cheapest mode to reach out to prospective customers sitting across the length and the breadth of the country. For instance a company based in Delhi can sell its projects to prospective buyers sitting in Chennai, which was earlier not possible. INTERNET Leaders in the field namely 99 acres, magicbricks, indiaproperty, makaan etc are still far ahead due to the huge database and various topics that are covered. These sites not only provide information and impart knowledge about this field to a common man, but also have a huge database of both, property sellers to landlords interested in renting out their properties. As of now these real estate sites are converting small ticket sales but as the confidence of the people grows in them so will the volume of trade.